All about corporate websites

Most often, a full-fledged website includes external and internal, so-called information “products”.

A corporate portal is a single information space where company employees can remotely access corporate data and services. In other words, an internal virtual office created to simplify the work of employees of one company.

May contain:

  • Personal accounts of employees;
  • Internal chat for information exchange – news, orders, instructions;
  • Schedule of corporate events;
  • File storage for documents.

A corporate website is a resource for clients and partners aimed at an external audience of users. It should make a high-quality and correct impression on the visitor.

Corporate websites are divided into informational and image websites.

A corporate information website should contain detailed information about its owner: the history and date of establishment of the company, information about completed projects, goods and services.

An additional part can be a corporate blog. Here you can find news, information about existing promotions, and analytical articles. On such a resource, you can contact a specialist to resolve your questions.

A distinctive feature of a corporate information site is that it should contain analytical information about the company’s business.

The main difference between a corporate image website is its original design with animation and interactive effects. This type of website does not just provide information, but presents it in a favorable way. The main task is to keep the customer’s attention for a long time.

A corporate website can have a huge number of pages. For ease of visual perception, it should be divided into information blocks so that a potential client can quickly find the necessary information.

Main sections:

  • Information about the company;
  • Catalog of goods and services;
  • Possibility to register in your personal account (if necessary);
  • Information section – useful articles;
  • A package of documents confirming the company’s qualification level;
  • Various forms of feedback. Each visitor should find the most suitable option;
  • Forum.

No matter what type of corporate website it is, a first-time visitor should find what they need and are interested in. Restrained stylish design and skillful presentation of information are the characteristic features of a good corporate website.

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